"We need more writers thinking deeply about the way the internet reorders our experience of everyday life. Not just the ways it makes tasks easier or changes the way we socialise and communicate with one another, but the way it shapes our wants, our fears, our way of thinking and talking."
"Most people who talk of the Internet, talk of ‘the Internet,’ an invented but useful catch-all concept to describe what the hell is this thing we’re all looking at."
Semantic Web meets The Internet of Things →
The Internet of Things is coming, but it needs a semantic backbone to flourish. With some 25 billion devices expected to be connected to the Internet by 2015 and 50 billion by 2020, providing interoperability among the things on the IoT “is one of the most fundamental requirements to support object addressing, tracking, and discovery as well as information representation, storage, and exchange.”…
5 Hyper-Local Marketing Trends to Watch →
AdAge’s Judy Shapiro visits the Street Fight Summit in NYC and identifies some key trends for those in local marketing to look out for:
- An ongoing transition from Big Media to Community Media
- The importance of unique customer experiences
- New availability of tools that bring market intelligence to everyone
- A shift from customer acquisition to retention
- Recognition that local isn’t as easy
Perch gets a nod as one of the new technologies helping to drive these transitions in a way that empowers small business owners:
"A new free app that provides businesses with local social media and promotional competitive monitoring. Powerful stuff."
Read the full overview at AdAge
At the intersection of Liberal Arts and Technology →
Human beings, their languages and their tools have always had a complex relationship.
This relationship plays out in constant iterations in today’s massive data ecosystem, a structure underpinned by specific technologies and deployed with the frenzy human interactions.
To successfully navigate this system, one must be able to recognize the interactions between humans and technology, and avoid the trap of man vs. machine. We are all cyborgs now.